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We work with your reps, every week.

Standby is a weekly performance review with your reps, plus a shared Slack channel where anyone on the team can ask any sales question. Standby is only for systems and strategies we built.

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Toni

Toni runs the weekly reviews.He gets on a call with your reps and goes through their week with them.

Example: your reps’ questions in a Slack channel shared with us

sales-questions

Members: 6

  1. Marco Ruiz9:12 AM

    they liked the demo but said too expensive rn. do i discount to close it this month? @Salestruct

  2. Salestruct10:41 AM

    @Marco not yet. ask what they’re comparing you to first. if price is still the blocker, offer a smaller first phase, not the same thing cheaper

    Thumbs up:2

    3 replies

  3. Jonas Weber1:37 PM

    proposal’s been silent 3 wks, 2 follow ups already. what do i send? @Lena didn’t you have this last month

    1 reply

  4. Salestruct3:05 PM

    @Jonas skip “just checking in”. send one line: “should I close this out for now?” a no usually comes with the real reason

    Raised hands:3
Illustration. The team, names and messages are made up.

Like having a head of sales on your team.

Standby is someone senior working with your sales team every month, without making the hire. In practice, that’s four things.

  1. Goals, set and kept on track

    We set the goals with your reps, check them every week and change them when the numbers say so.

  2. The output you’re paying for

    Each rep goes through their week with us: what they did, how, and what got in the way. Problems surface while they’re still small.

  3. Every question answered

    Anyone on the team can ask any sales question in a shared Slack channel, and we answer in the thread.

  4. A second opinion on strategy

    Which segment to push, which offer to lead with, what to try next. We’re on standby when a decision needs one.

Once a week, we get on a call with your reps.

We share the review and go through it one rep at a time: their numbers, what they did, how they did it and what got in the way. Each rep leaves with one thing to focus on next week.

Example: how the weekly review call is set up

Weekly review

Salestruct is presenting

Weekly performance review

Northfield sales team, with Salestruct

Marco Ruiz

Conversations
14
Meetings booked
4
Proposals sent
2
What he did
Called every demo no-show within a day.
How
Phone first, then the no-show email from the templates.
What got in the way
A prospect liked the demo, then said it’s too expensive right now.

Next week’s focus

Ask what they’re comparing it to before anyone mentions a discount.

Jonas Weber

Conversations
11
Meetings booked
3
Proposals sent
3
What he did
Moved three deals to proposal.
How
Sent each proposal the day after the call.
What got in the way
One proposal had no reply for three weeks, even after two follow-ups.

Next week’s focus

Agree a decision date on the call, before the proposal goes out.

  • Salestruct (presenting)
  • Jonas (speaking)
  • Marco
  • Lena

  1. The review, shared on screen: each rep’s numbers, what they did and what got in the way.

  2. We run the call and go through the review one rep at a time.

  3. Your reps, camera on or off. Each one leaves with one thing to focus on next week.

Illustration. The reps, their names and their numbers are made up.

Between reviews, your team can ask us anything about selling.

Stuck on a client, an objection or a deal that’s gone quiet? Anyone on the team posts it in the shared Slack channel, and we answer in the thread.

A man on a phone call at his desk, laptop open in front of him
Stock photo: Vitaly Gariev, Unsplash.

What your team asks us

  • A situation with a client

    What to say next, what to send, and when to push or wait.

  • An objection

    Price, timing, “we already have someone for this”: how to answer the one in front of you.

  • A deal that’s gone quiet

    What to send, and when to close it out.

  • Strategy

    Which segment to push, which offer to lead with, and what to try next.

  • The system we built

    How to do something in the CRM or the tools, and what to check before approving an AI draft.

What stays with you

  • Running the sales process: your reps work the leads and send every message

  • Pricing and every commercial decision

  • Hiring and territories

  • What gets built next

System warranty. Anything the original build introduced gets fixed at no cost for 6 months, whether you take Standby or not. Standby doesn’t change what’s covered.

It starts with a free diagnostic. 60 minutes with Toni Medic to find what’s actually broken. The written plan says what to build and whether Standby is worth it for you.

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Three ways to carry on after the build.

Every engagement starts with a build of 4 to 8 weeks. After the handover, your team runs it alone, with us alongside, or with us bringing in the leads.

After the buildBuildWe build it. Your team runs it.StandbyWe do it with you.OperatedWe run it for you.
Who runs your sales processYour teamYour teamYour team
Who brings in the leadsYour teamYour teamWe do, as your marketing department: cold outbound, paid ads, search and content
What you get from us every weekNothing ongoingA performance review with your reps, and a shared Slack channel for any sales questionCampaigns run for you, kept in sync with your sales team
FeeThe one-time build fee onlyMonthly. Cancel anytime.Monthly, sized to the work. 30 days’ notice.
MoreWhat you get at handoverYou’re hereHow Operated works

Monthly fees are sized to the work and quoted from the free diagnostic.

What people ask before taking Standby.

A monthly fee sized to the work, quoted from the free diagnostic alongside the build. No fixed term: cancel anytime.
It’s a video call with your reps, run by Toni. He goes through each rep’s numbers with them: what they did, how they did it and what got in the way. Each rep leaves with one thing to focus on the next week.
Any sales question: what to do in a situation with a client, how to answer an objection, what to send a deal that’s gone quiet, or which strategy to try next. They post it in the shared channel, with a screenshot or a link if they have one.
No. Standby works with your team, not your buyers. Your reps run the sales process and send every message, and a person approves anything the AI drafts before it reaches a prospect.
Anything the original build introduced gets fixed at no cost for 6 months, whether you take Standby or not. Standby doesn’t change what’s covered.
Then Operated is the better fit. We become your marketing department and run your lead generation: cold outbound, paid ads, search and content, synced with your sales team. Your reps keep running their own sales process.
No. Standby is only for systems and strategies we built. The reviews and the answers depend on knowing how it was built, so the free diagnostic starts with what to build.

Want us to run lead generation for you? See how Operated works →